Mark East

Mark East
Worldwide General Manager (EMEA & ASIA) Education Industry Group - Microsoft Corp

I remember I wanted to be an Archaeologist but I became a Technologist. I was seduced by the Micro Computer revolution from the beginning firstly as an engineer, then procurement/distribution and eventually Public Sector Sales Manager. 8 years later Microsoft persuaded me to join them to lead their Education engagement in the UK. The last […]

I remember I wanted to be an Archaeologist but I became a Technologist.

I was seduced by the Micro Computer revolution from the beginning firstly as an engineer, then procurement/distribution and eventually Public Sector Sales Manager. 8 years later Microsoft persuaded me to join them to lead their Education engagement in the UK. The last 32 years at Microsoft has been an amazing experience leading sales for our Apple team, Education, Public Sector, Small/Medium organisations, licencing, distribution, license compliance and gaining a great deal of experience in many other areas of our business joining the UK board in 1998. Leading our global Education industry team in Seattle was the start of a Corporate HQ career, eventually managing our global field teams and now focussed on expanding our Education engagement in EMEA where I have the most passion for the Industry and the geography.
Whether meeting University faculty members, working with School Leaders and briefing Ministers I have learnt that technology has the promise to transform the way we learn and live our lives and I am privileged to have the opportunity to help the next generation workforce realise their potential. I have learnt that the single most important use of technology is to improve Education for all.
We are all living a world that is rapidly changing and technology continues to redefine the ways in which we interact, socialize and work. More than half of primary students today will end up working jobs that have yet to be invented.

Transforming Education through the effective and efficient use of information technology will provide positive impact on society and I am energised every day to be a major part of this change.

Privately – my passion continues to be supporting projects in Africa, from building schools to Gorilla Research centres and a deep interest of history for which I have to thank technology for being the very best research aid I could have wished for!